4 Tips for Crisis Media Training

 

“I am not a crook.”

 

You don’t have to be a baby boomer to know who in U.S. history uttered those words. And while only birds were tweeting at the time, President Richard Nixon’s infamous declaration in 1973 was covered and analyzed by every major news organization and political talk show. If anyone was giving the president the benefit of the doubt before the remark, the word “crook” hanging in the air like a noose probably flipped the verdict.

 

Read More

Kidney Awareness PSA Takes Top Prize at 2014 PR News Awards!

Yesterday DaVita HealthCare Partners and Schmidt Public Affairs took home the Public Service award from the PR News 2014 Nonprofit PR Awards, which recognize outstanding achievements in nonprofit public relations.

 

Read More

Response: Why Celebrities Can be Good For Capitol Hill

In a recent article on GroupThink, a former nonprofit worker and current political staffer wrote about why celebrities are bad for Capitol Hill.

Read More

Managing Stress in the Crazy World of PR

According to Forbes, PR Executive ranks as the 6th most stressful jobs in the U.S. for 2014.  No wonder when you consider the 24-hour news cycle, the growth of digital communications and the urgent need to respond rapidly and smartly to multiple situations each and every day.

Read More

Health Wonks Will Love #HealthPolicyValentines

 

Leave it to Twitter to bring out the creative side of health policy nerds.

Read More

Event Planning: 5 Tips to Maximize Success and Minimize Stress

Many of our healthcare clients put on events to share news and research, provide training and education, enhance relationships – or all of the above!

 

No matter how large or small the event, the planning and detail that go into a successful event can be overwhelming. As an event planner, I’ve learned a few tricks over the years that can go a long way to ensure everything runs smoothly.

Read More

Happy birthday, Facebook!

Facebook, I can’t believe you turn 10 today. It seems like just yesterday I received an email invitation to create a profile on “the facebook,” an elite social network for college kids that my small, liberal arts institution had finally been invited to join in 2005.

Read More

Three Tips For Social Media Advocacy

There is no doubt that the growing presence of social media in our lives has changed the way we communicate and share information.

Read More

Job Opening: Social Media Coordinator

Schmidt Public Affairs is now accepting applications for a full-time social media coordinator for immediate hire.

Read More

We Wish You Happy Headlines in 2014!

From everyone at Schmidt Public Affairs, we wish you the best this holiday season. We hope you enjoy our holiday card!

Read More